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DOIN' IT TO DEF

by LOOSE CANNONS

AFTER A DROPPIN' 2 MIXTAPES & PERFORMING WHERE EVER THERE WAS A MIC...LOOSE CANNONS ATTRACTED THE ATTENTION OF ONE PRODUCER ROD 'KP' KIRKPATRICK (PRODUCER FOR ERIC SERMON, KEITH MURRAY, SADAT X, DEF SQUAD).  THIS UNION PROPELLED THE GROUP TO SOME UNCHARTERED HEIGHTS IN THEIR CAREERS.  AFTER MAKING SONGS TO A COUNTLESS NUMBER OF KP TRACKS, THEY WERE GRANTED W/THE OPPORTUNITY TO CREATE THEIR FIRST EP...DOIN' IT TO DEF!  AN 8 TRACK HIP HOP UNDERGROUND CLASSIC THAT GARNERED CLOSE TO A 1,000 ITUNES SALES.  THE SINGLE 'SAY YEAH' BROUGHT THE SPOTLIGHT TO THE GROUP AS THE SONG WAS PLAYED ON INTERNET RADIO STATIONS, COLLEGE RADIO STATIONS, & DJ SHOWS W/IN & OUTSIDE OF THE U.S.  THE SONG STAYED IN THE TOP 20 OF MANY INTERNET RADIO SHOWS.  THE EP LED TO A CHANCE MEETING W/EMORY JONES (EXEC. ASSISTANT) @ ROC NATION & WERE TABBED TO SHOOT A PROMO COMMERCIAL FOR THE CO.  ALTHOUGH, THE DEAL FELL THROUGH...IT WAS A GREAT EXPERIENCE NEVERTHELESS & GARNERED THEM EVEN MORE ATTENTION.  THIS ALSO LED TO A BUSINESS DEAL THAT WENT SOUR W/ABB RECORDS & A LICENSING DEAL W/THE GRAMMY AWARD WINNING PAUL STEWART @ ATOM MUSIC FACTORY.  KP'S PRODUCTION & LCS LYRICS WERE THE PERFECT MATCH!  NOT GOING THEIR USUAL ROUTE OF SOCIAL CONSCIOUSNESS, ALTHOUGH THE MANAGED TO SPRINKLE IN A SONG (KEEP MY COOL) THIS WAS MORE A HOUSE PARTY IN THE BASEMENT KIND OF PROJECT.  A GUARANTEED HIP HOP BANGER FOR ANY HIP HOP HEAD!